The Physician's Pen: 

Self Publishing Roadmap to Building Your Brand

ENROLL NOW

You’re here because you want to build your brand and share your expertise

  • Whether it is to educate your patients or the nation at large, your knowledge is valuable and needs to be shared
  • You know how much misinformation is out there and we need our voices to be heard
  • You want to self-publish, but you don't know the steps to take 

Here's the Truth


 

  • Self-publishing is the fastest way to get your knowledge out there on a mass scale 
  • Being a published author helps you build authority in your field, with your patients and colleagues
  • By failing to publish your knowledge, you are leaving hundreds, if not thousands, of patients without the knowledge to help themselves, both with improved medical literacy and with specific action steps to help their medical condition
  • It would take you 100+ hours to figure it out on your own

What if you could

  • Get a simplified step-by-step blueprint for self-publishing 

  • Publish one pivotal book that establishes you as a leader in your field

  • Have the knowledge you need to publish multiple books and get speaking opportunities

  • Grow your career with awards and promotions at work having your book published

So you can finally: 

  • Grow your brand nationally and internationally  

  • Get passive income through book publishing 

  • Get more patients in your practice

  • Help hundreds and thousands of people get the help they need through your book

Module 1: Route of Publishing 

  • Lesson 1: Traditional Publishing
  • Lesson 2: Self Publishing
  • Lesson 3: Copyright and ethical considerations in medical publishing 

Module 2: Choosing Your Topic 

  • Lesson 1: Defining Your Goal of Publishing
  • Lesson 2: Crafting Your Message
  • Lesson 3: Outsourcing Your Book 

Module 3: Formatting Your Book 

  • Lesson 1: E-book
  • Lesson 2: Paperback vs Hardback 
  • Lesson 3: Formatting Your Cover
  • Lesson 4: ISBN
  • Lesson 5: Barcodes
  • Lesson 6: Registering Your Book with the Library of Congress
  • Lesson 7: Copyright for your book
  • Lesson 8: Submit Your Book For Publication 
  • Lesson 9: How To Print Hard Copy

Module 4: Creating Your Account 

  • Lesson 1: Set Up Your Account
  • Lesson 2: Set Up Payment Integration
  • Lesson 3: Set Up an Author Profile on Amazon

Module 5: Marketing Your Book 

  • Lesson 1: Amazon KDP Promotion 
  • Lesson 2: Amazon A+ Content 
  • Lesson 3: Amazon Ads 
  • Lesson 4: Local Bookstores and Libraries with Book Reading and Signing 
  • Lesson 5: Submitting Your Book For Awards
  • Lesson 6: How To Become A Best-Selling Author  

Module 6: Bonus Module 

  • Lesson 1: How To Do An Audiobook
  • Lesson 2: Formatting Your Audiobook Cover Design 
  • Lesson 3: Audiobook Distribution Strategies and Pricing

Results speak louder than words:


”

Kelsey’s strategies helped me get out of my own way and thrive!


-Meghan Griffith


”

Don’t think twice. Kelsey and her courses are the real deal.


-Kevin Bennett


”

Thanks to Kelsey, I have the confidence to go after my dreams.


-Brigid Lane

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